profile

SHORELINE DIGITAL MARKETING

Laura Brown - aka the West Coast Cyber Chick

Hey there, I'm Laura Brown! I'm a girl who loves marketing and a total geek when it comes to all things tech. I love networking with people and learning about how others grow and promote their businesses. Mix in computers, devices and some really great apps - you're speaking my language! The conversations my friends and I have while we're skiing or biking often turns to marketing and business. AI, blogs, podcasts, Instagram, you name it, we're chatting about it!

PostsRecommendations
Running a business during personal turmoil
Featured Post

How I Kept My Small Business Running During Personal Turmoil

Life doesn’t pause when you run a business. As small business owners, we wear a lot of hats — boss, bookkeeper, marketer, customer service rep — and we often keep things running on sheer willpower. But what happens when life hits hard? When you’re dealing with an illness, a loss, or any personal crisis, keeping your business afloat can feel impossible. Here’s the truth: you can keep your business going through hard times — but it starts with taking care of you first. Give Yourself Permission...

11 months ago • 3 min read

The West Coast Cyber Chick Blog Online marketing made simple. Hey friends, I just wanted to drop you a line to wish you and yours a very Happy Thanksgiving! Wishing you the best this holiday season. New Posts and Video Content! If you know me you know I'm a bit of a tech geek. I'm tinkering with doing some How To Videos now. I just did one on email marketing and the steps to creating a pop up form in Kit that adds subscribers to your email list. I'd appreciate it if you checked it out. It's...

5 months ago • 1 min read
Step by step guide to building a website

Building your first website can feel overwhelming, but it doesn’t have to be. With the right tools and setup, you can launch a professional, secure, and accessible site that’s easy to manage and grow. Whether you’re starting a blog, online portfolio, or small business site, this guide will walk you through the essential first steps. 1. Choose a Reliable Hosting Service Your hosting provider is the foundation of your website’s performance and reliability. Look for a host that offers: Excellent...

11 months ago • 2 min read
On page SEO for small business guide

Imagine having a beautiful website… but no one sees it. That’s where on-page SEO comes in. What is On-Page SEO? On-page SEO is the practice of optimizing the content and structure of your website so search engines like Google can understand it—and rank it higher. This includes things like: Using the right keywords Writing clear page titles and descriptions Optimizing images Structuring content with headers Creating fast, mobile-friendly pages How It Helps Small Business Owners Like You I have...

11 months ago • 1 min read
How Local SEO works in 2025

If you run a small business, you’ve probably heard the term “Local SEO” tossed around — but what does it actually mean in 2025? At its core, Local SEO (Search Engine Optimization) is how your business shows up when people nearby are searching for your products or services. Whether it’s “best hair salon near me” or “emergency plumber in Atlanta,” your goal is to be the business they find first. And in 2025, local SEO has gotten smarter, more interactive, and even more essential. Let’s break it...

11 months ago • 2 min read